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Sustainability • Beauty • Community
we do hair, sustainably. from our products to your hair.
we love our industry, from natural to edgy, and everything in between.
we welcome you into our home, here we are all one community.
Our Story
Our founder, Alicia Lumsden, dreams of a world where we can live off the land. Like those who came before us, one with mother nature.
This is why she searches for plant powered products, sourced as sustainably as our current world allows. Her mission is to allow beauty to coexist with nature. To offer all of humanity a space to rejuvenate through the healing power of touch and connection.
The healing connection through humanity and nature.
With clients and hairdressers around the world, we are working hard to change the way beauty is done everywhere.
WHO we are.
What we believe.
We believe in humanity. We believe in having a positive social and environmental impact.
While closed for 3 months, we were realizing we haven't publicly communicated what that means.
We have been and are still learning how to do that effectively, with out the noise!
We are excited for what is to come and we hope you are too!
What we create.